[introduction] according to technical director Feng Dahui said DXY, Alibaba is in talks with mogujie.com acquisition. Tencent technology learned from a number of investors, the two sides have reached a preliminary intention, but has not yet reached a final deal.
Tencent Francisco Wang Kexin October 24th news
was once booming third party shopping guide website is precisely because of Alibaba roller coaster attitude and showing a sharp decline in the trajectory.
in 2011, with beautiful said, mogujie.com as the representative of the shopping guide website rush. That time, the two can also frequently appear in the official activities of Alibaba. However, in May 2012, Ma Yun, chairman of the board of directors of Alibaba group (micro-blog) said in an internal speech does not support the upstream shopping guide website continues to expand. Since then, mogujie.com began to be suppressed survival. According to informed sources informed the shopping guide industry, Alibaba has been in the shopping website to tighten the opening of the API interface.
it is reported that some time ago, Alibaba and other large shopping guide website Commission interface was limited, which will directly affect the source of revenue from the shopping guide website.
however, the Alibaba is not to kill the shopping site "". In September 16th this year, Taobao announced that its shopping guide class sharing platform excellent station will be officially opened to the third party shopping guide website. At the same time, Alibaba set up a $500 million fund for investment and support third party shopping guide website and other external partners.
of the fund will be the first application in the incorporation of mogujie.com. According to our technical director Feng Dahui said, the Alibaba is in talks with mogujie.com acquisition. Tencent technology learned from a number of investors, the two sides have reached a preliminary intention, but has not yet reached a final deal. Alibaba group and mogujie.com both sides did not deny the matter.
to suppress the acquisition, the industry will be referred to as "a slap in the face, give a tianzao". From the business point of view, Alibaba does need to bring high-quality mogujie.com traffic, but also to grasp its control; from the valuation point of view, the first pressure, can reduce the valuation of mogujie.com."
if it is difficult to develop independently, Alibaba is also a good destination for mogujie.com. Mogujie.com is Ali Department entrepreneurial team, the four co founders of the three (June, Yue Xuqiang, and Li Yanzhu) are from Alibaba, there is no obstacle in the cultural integration after the acquisition.
since May last year, Ma Yun published in the "internal support upstream shopping guide website continues to expand, the Alibaba should not flow entrance is the prairie forest; do not support the rebate website" point of view, the Alibaba has adjusted to the Taobao customer policy.
this year, there is a shopping guide site Tencent technology revealed that the Alibaba to guide the shopping site to further tighten the policy, limiting the number of shopping guide website API interface calls, leading to not grab more