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A small investment of time and research can pay off with big PR dividends

first_img 27SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Patti Hazlett As Director of Corporate Communications for the Mountain West Credit Union Association, Patti oversees all aspects of public affairs and communications for the Association and member credit unions. She is … Web: https://mwcua.com Details You have no budget for marketing and public relations, but you know that some of the best exposure you can gain for your credit union is to through mainstream media, including business publications. Well, there’s good news. While there is a definite trend towards blurred lines between “suggested advertising” and straight public-relations driven placement, there are still opportunities out there. And oftentimes, they don’t cost you any more than the time it takes to craft a great pitch idea that helps a reporter who is looking for good stories to better position their publication or media outlet.If you’re working in the credit union space, there’s a pretty good chance that you are a subject-matter expert (SME). What is that, you ask? It is a person with a large degree of knowledge or expertise in a certain area – or subject.Where is this headed? Well, as an SME, you can easily position yourself for publicity just by paying attention to the calendar – both the physical one and editorial calendars. Editorial calendars are used by publications to highlight certain topics at specific times of the month, year, or otherwise.So, if you are an SME in finance, here are a few ideas for getting yourself out there and gaining publicity for your business, and thus, possibly driving traffic to your credit union’s website which could then result in new members and/or loan applications.Also, specific times of the year lend themselves to a financial focus – tax time, end of the year, the holidays. What this means is you can “pitch” yourself to media to discuss certain topics that they are naturally interested in, just based on the time of the year.For example, this is a link to the editorial calendar for Money magazine.A peek around the site and you’ll quickly know what stories you could potentially contribute to as an SME. Of course, not everyone can get into Money, but typically, local newspapers, business publications and magazines also have their calendars posted on their websites. You can also pitch to television reporters and editors based on your expertise and the cycle of the calendar.With Christmas is coming up in just a few months, now is the time to talk about budgeting for the holidays without breaking the bank. See how easy it is?With a small investment of your time, you could gain valuable publicity for your credit union.last_img read more

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COVID-19 situation in Indonesia ‘under control’, Jokowi says

first_imgHe went on to say that Indonesia’s controlled mitigation of the ongoing pandemic was reflected in the rate of recoveries and active cases in the country.Read also: COVID-19 under control in Jakarta, Anies claims amid spike in new casesThroughout August, the recovery rate in Indonesia reached 72.1 percent, higher than the global average of 69 percent, he said.The country’s rate of active cases stood at 23.69 percent, lower than the global average of 27 percent, he added. Topics : However, the country’s 4.2 percent mortality rate is higher than the global average, which stands at 3.63, according to Jokowi.“Although we have reduced our fatality rate from 7.83 percent in April to 4.2 percent this month, we still have to do our work and further reduce it,” he said.Read also: Indonesia’s ‘Merah Putih’ vaccine candidate to be ready for production mid 2021: JokowiJokowi then called on every regional head across the archipelago to live up to their commitment to COVID-19 mitigation in their respective communities, claiming that public resilience was a key element prior to vaccination.“We need to improve our resilience, our endurance, until every citizen has been vaccinated,” he said.On Tuesday, the Health Ministry announced 2,775 new COVID-19 cases, bringing the total number of infections nationwide to 177,571. According to data released by the ministry, 88 more people have died from the disease, bringing the death toll to 7,505.center_img President Joko “Jokowi” Widodo claimed on Tuesday that COVID-19 mitigation in Indonesia has remained relatively “under control” compared to several other countries around the globe.“Compared to other countries, Indonesia remains under control. It needs to be maintained. COVID-19 mitigation is still at a point where it’s under control,” Jokowi said during a meeting at the Bogor Palace in West Java on Tuesday. The meeting was livestreamed on the Presidential Secretariat’s YouTube channel.The President, however, did not specify which foreign countries he was referring to in his statement.last_img read more

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Bulldogs Win Hosted Quad Meet

first_imgThe Batesville track and field displayed some incredible performances last night to run away with two victories as they hosted a 4-way meet between Hauser, Jac-Cen-Del and North Decatur.  Boys won by almost triple bringing in 119 points!  North Decatur was second with 44, JCD just outscored Hauser 38-37.  For the girls, they won by just over twice as many points with 111.5 to North Decatur’s 52.5.  JCD and Hauser tied as they both had 37 points.  It was a pretty beautiful night with very little wind and it only started to get a little chilly as the sun went down and many athletes took advantage of it.  The Bulldogs took home many blue ribbons and capture many 1st and 2nd place finishes.  Our four blue ribbon winner for the night was Stephanie Nobbe as she had season personal bests in all her individual events.  And again, there were many Bulldogs receiving personal bests for the night as I will list at the bottom.  But first, for the ribbon winners.  The top 5 earned ribbons and points for their team at this meet and for Batesville, they went to the following…1st place winners (which is quite a list) were:Adam Bedel-DiscusKent Meyers-Pole VaultSam Haskamp-100m dash and 200m dashBenjamin Moster-1600m runJJ Kuisel-400m dashTyler Myers-300m hurdlesAdam Moster-800m runGabby Gibbs-high jumpStephanie Nobbe-pole vault, 100m dash and 200m dashLilly Meyer-long jumpLiz Loichinger-1600m runCarley Pride-400m dashKatie Olsen-800m runLily Pinckley-3200m runBoth 4 x 100m relays: Tyler Myers, Justin Heiser, Charlie Laymon, Sam Haskamp and Gabby Gibbs, Lilly Meyer, Roxie Hund and Stephanie NobbeBoth 4 x 400m relays: Adam Moster, Tyler Myers, Johnathon Lynch and JJ Kuisel and Carley Pride, Liz Loichinger, Gabby Gibbs and Katie OlsenBoth 4 x 800m relays: JJ Kuisel, Johnathon Lynch, Benjamin Moster and Adam Moster and Liz Loichinger, Trysta Vierling, Marai Lopez and Katie Olsen2nd place finishes went to:Charlie Laymon-long jumpAdam Bedel-shot putZach Gutzwiller-pole vaultChase Hamilton-110m hurdles and 300m hurdlesJohnathan Lynch-800m runIsaiah Riffle-200m dashDillon Murray-3200m runGabby Gibbs-shot putKatie Bedel-pole vaultRoxie Hund-100m hurdlesLily Pinckley-1600m runKatie Olsen 400m dashTrysta Vierling-3200m runEarning 3 points with the 3rd place finish are:Sam Sittloh-shot putKent Meyers-high jumpJustin Heiser-100m dashNathan Villani-1600m runKavin Saravanan-400m dashAdam Hollowell-3200m runMaria Lopez-800m runLilly Meyer-200m dash4th place were:Gabe Gunter-high jumpFaith Teckulve-discusKatie Bedel-long jumpLilly Meyer-100m dashRoxie Hund-300m hurdlesAnd finishing out the scoring earning 1 point for the team and the 5th place ribbon were:Justin Heiser-long jump and Carley Pride-high jumpTaking advantage of the weather and earning personal bests for the night by event were:100m dash: Isaiah Riffle, Sam Haskamp, Charlie Laymon, Justin Heiser, Jacob Wuestefeld, Manav Patel, Lilly Meyer, Michaela Nobbe and Taylor Townsley200m dash: Isaiah Riffle, Sam Haskamp, Charlie Laymon, Justin Heiser, Ben Schebler, Jacob Wuestefeld, Lilly Meyer andTaylor Townsley110/100 hurldes: Chase Hamilton and Katie Bohman300m hurldes: Roxie Hund800m dash: Johnathon Lynch, Adam Moster, Joshua Myers and Will Nuhring1600m run: Benjamin Moster3200m run: Adam Hollowell, Daren Smith, Trysta VierlingDiscus: Adam Bedel, Sam Haskamp and Carlie SchrankShot Put: Connor Batchelor, Jack Forbeck, Chase Hamilton, Levi Lowery and Will MesserschmidtPole Vault: Kent Meyers, Zach Gutzwiller, Kasin Hughes and Maria LopezLong Jump: Charlie Laymon, Isaiah Riffle, Tyler Myers, Jacob Wuestefeld, Lilly Meyer, Callie Main, and Shalee Harrington4 x 800m split: Dillon Murray, Kavin Saravanan, Alex Livers and Daren Smith4 x 400m split: Joshua Myers, Nathan Villani, Quinn Rasncik, Carley Pride, Ava Ralston and Katie Bohman4 x 800m relay team: of Daren Smith, Nathan Villani, Alex Livers and Dillon Murray4 x 400m relay teams of: Joshua Myers, Elliott Mertz, Nathan Villani and Quinn Rasnick and Maria Lopez, Shalee Harrington, Katie Bohman and Ava RalstonAs you can see their are many names that you see multiple times!  Hard work is definitely paying off! Congratulations to all!The Bulldogs have two more meets this week both at East Central.  The JV will travel to EC tomorrow for the JV Invitational and the Varsity on Friday.  Good luck Dogs!Courtesy of Bulldogs Coach Lisa Gausman.last_img read more

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